georgio's media gcse

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  Audience 1) What is the Daily Mirror's audience? List the key statistics here. The Daily Mirror's audience is comprised of mostly older people, with almost half of their audience being aged over 65 years old. Most readers are of NRS social grades C1, C2 or DE, making them mostly working class. They are likely to be in the Struggler, Resigned or Mainstreamer groups in Young and Rubicam's Psychographics. 2) Why do the Mirror stories on the CSP pages appeal to the Daily Mirror audience? The CSP's stories concerning the Post Office scandal might appeal to Daily Mirror audiences as it affects an extremely large percentage of them, given that most of the Daily Mirror's audience is working class and so will be affected by Post Office issues. Members of the audience in the psychographic group of the Struggler are also likely to be affected by the scandal. Furthermore, the Daily Mirror's audience is mostly comprised of politically left-leaning people, who are more like...

  Language 1) Write the definition of the following key language for newspaper front pages (you may want to add an example for each from our Daily Mirror CSP): Masthead: the title block of the newspaper Pug: something to catch reader's eye Splash Head: the lead story Slogan: sums up ethos of newspaper Dateline: date newspaper was published Byline: gives the name of journalist / writer Standfirst: introductory paragraph usually in bold 2) What is the main story on the CSP edition of the Daily Mirror (see above)? Make sure you learn the headline and what the story is about. the main story on the csp edition of the daily mirror was for women  to act as a mirror on feminine life. 3) What is the 'pug' or smaller celebrity story on the front cover? Why might it appeal to Daily Mirror readers? EXCLUSIVE: POST OFFICE SCANDAL it might appeal to be on daily mirror because it suggests that it only source of this specific information 4) Why is the choice of news stories, content and pa...

  1) Type up your feedback: 7/42: Grade 1 answer more questions 2) Look at the mark scheme for this assessment. For Question 2 (12 mark unseen) use the indicative content in the mark scheme to identify three points that you could have referred to in your answer. Athletic body connotes that the subject is in condition and well prepared for the ‘battle’. The brand name ‘Under armour’ has connotations of battle and war being connected to sport. Darkness has connotations of dangers to be faced and makes it more dramatic. > Also: Contrast between darkness and brightness of logos connotes Under Armour is something to look forward to through technical code of lighting. 3) For Question 3 (Galaxy - narrative features) use the mark scheme to write down the main narrative theories and how we can link them to the Galaxy advert CSP.  The clear function of the narrative: to persuade people of the superior quality and sophistication of the Galaxy product. The use of locations in the ...

  Language 1) Make two lists - one of website conventions used on Marcus Rashford and Kim Kardashian's official website and one of social media conventions found on their Instagram pages.  Website Conventions : Link to homepage Logo / Brand identity Central Image Menu / Navigation tool Multimedia features: video, images Social Media Conventions : Profile picture Background / Banner image  Multimedia features: video, images Bio Posts Verification Symbol 2) How does Marcus Rashford's website and social media promote his brand? Give at least three examples of different pages / posts / images from his website or social media.  On Marcus Rashford's website, the mise-en-scene of his central image promotes his classy, sophisticated and powerful brand through the formal suit and strong posture, alongside the low angle, connoting confidence. On social media, his quote retweet of a post about helping young people promotes his identity, in that he supports good causes by encour...

  1) What years did YouTube, Twitter and Instagram launch? YouTube, Twitter and Instagram launched in 2005, 2006 and 2010 respectively. 2) What is the definition of an influencer? A person who has become well-known through use of the internet and social media, and uses their fame to endorse, promote, or generate interest in specific products, brands, etc., often for payment. 3) Give an example of an influencer and how many followers they have. Try and add some additional information, brand associations or other statistics if you can. MrBeast: 451 million subscribers on YouTube,  630.1 million subscribers across all channels; 80 million followers on Instagram; 122.7 million followers on TikTok. Brands: Feastables, Lunchly, MrBeast Burger // Partnerships: Samsung, Epic Games, Walmart, Amazon, etc. 4) How big is the influencer industry according to the article? The article states that the influencer industry is extremely large, noting that at the end of 2019, it was worth around ...