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Audience and Industries

  Audience 1) Who are the potential target audiences for Marcus Rashford and Kim Kardashian's online content? Try and cover both  demographics and psychographics . 2) Marcus Rashford’s online presence is partly driven by his excellent use of social media. How does he use social media to engage with his fans and make them feel part of his brand? 3) What is Instagram engagement rate and what engagement rates do Marcus Rashford and Kim Kardashian have?  4) Go to Marcus Rashford and Kim Kardashian's X or Instagram account. Find and screenshot/link  three  posts that show the different aspects of their brand e.g. Relatable person (normal, down to earth), Campaigner (interested in politics), Celebrity (e.g. awards ceremony or fashion), Brand promotion (e.g. selling a product). 5) What audience pleasures are provided by Marcus Rashford's online presence? What about Kim Kardashian? Try and apply  Blumler and Katz's Uses and Gratifications theory here .  6) App...
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Language and Representation

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coursework checklist

  Print Table: Item Progress Statement of Intent (Max. 300 Words) Front Cover Title for the Magazine w/ Original Masthead Design   Selling Line   Cover Price   Dateline   Main Original Cover Image   Min. Four Cover Lines   Double Page Spread Headline   Standfirst   Subheadings   Original Article (350-400 Words) that Links to Headline   Main Original Image (Different to Cover Image)   Min. Three Smaller Original Images  
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Real Statement of Intent

300 words In my course work I am planning to make 2 magazines pages -about a boy who does drugs. In the first montage of the first  , the character will  be presented as a teenager and drug pictures . He will be wearing a school uniform, but instead will appear in normal clothes such as a hoodie, jeans, and sneakers to reflect a more realistic, everyday look. The setting will be urban and gritty, helping to highlight the harsh environment he lives in. During this part, he’ll reflect on his choices, temptations, and the pain he tries to hide. The visuals will include quick cuts showing moments from his past, skipping school, smoking, being alone, giving the audience insight into how his problems started. The middle of my music video, the character will be holding money and in the middle of the script another character will show up and he will be  He will be talking how successful he is going to be in life and in the video the photographer will be focusing more on close-up ...
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Coursework preliminary exercise

 1)  Write a 100 word statement of intent explaining what you are going to make for your preliminary exercise. I plan to make a 30 second music video about a boy that do drugs. The first montage of the music video the character will rap about his teenage life in life. My character will not be in school uniform and he will be in normal clothes. The middle of my music video, the character will be holding money and in the middle of the script another character will show up and he will be  He will be talking how successful he is going to be in life and in the video the photographer will be focusing more on close-up shots. The last 2 seconds of the video a quote will show up to end the video with. 2) Write a  script  for your preliminary exercise on your blog. This needs to include stage directions AND dialogue. To see how a TV drama script is presented, and to look at professional examples, check out the  BBC Writers' Room  and click on Script Library. The...
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